Communication LOL – love or laughs?

Even the professional copy writer sometimes (often) sits and stares at the screen in utter frustration trying to extract the message from the keyboard in front of him or her. No matter how quickly you may dextrously skip across the keys, if you haven’t worked out:

 

a) what you want to say;

b) to whom you want to say it;

c) and through which medium you wish to deliver it 

…there really is no point even starting to say it.

 

Unless first you understand why, who and what your business is and how to articulate those key points; unless you really know and understand your key audience / market place and what they need to hear to confirm that you have what they need; and ultimately – unless you have a plan … you are frankly shouting in the wind LOL.

Many of us think we know what we want to say and just get on and say it. But, is our expression of our service proposition speaking the same language as that of our prospective customers. In many cases – particularly if our business is product led – we are so busy spouting the features of the XZ351 Colour Copy Printer, we forget to sell the benefits … it’s faster, quieter with easier ink changing access.

Are you so full of industry speak you miss what your audience wants to hear? And can you address their needs effectively through the media they’re most comfortable with and understand?

In short – is your LOL the same as their LOL?

Lots of Love – or laugh out loud.

Is the message representing your business in fact turning the road to corporate prosperity into a communications nightmare of orally challenged poverty? You may well be saying one thing when in fact what they hear is something quite different.

But, you don’t need to be a literary genius to get the corporate message right. Every singly person attending, enjoying, participating in and leaving intime PROFIT’s Dramatic Business Development Seminars is introduced to a series of simple, adaptable and deliverable techniques to Review, Plan and  Action a communication strategy that’s right for them.

It works – see what Steve has to say on the video: http://www.intimeprofit.com/seminars.php

Whether you are good with words or just good at what you do – we’ll help you build a series of presentational promises you will be so proud to deliver.

The Seminars also introduce the different platforms via which your brand new corporate benefits can be delivered to the future prosperity that is your prospect file. From the choices available to you we’ll help rationalise the opportunities and build an effective marketing and communications plan.

The Plan is crucial to any successful venture. To many of us, the confusion of opportunity is what stops us from moving forward … what to do first????

As an owner director of a business it’s very lonely at the top. Who do you turn to for feedback and advice? Where can you confidently put your hand up and ask for help and direction without losing face in front of your staff or being charged a fortune in front of your accountant?

If you want to know where to start, how to start, what to say and when … then join us and other like minded business owner directors on 14^th November in Maidstone. LOL!

YOUR FIRST SEMINAR EXPERIENCE IS FREE


To find out more about intime PROFIT:

our One-to-One,

our Seminars and

our Marketing support services –

write to intime@intimeprofit.com or

call us on 08456 437 497.

www.intimeprofit.com